Client: Growthink, Inc.
Challenge: This FINRA licensed
investment banking and strategic consulting firm required
outside assistance in managing and fulfilling client
Solution: Black Rock Consulting’s founder was engaged
as a consultant in April 2004 and completed
more than 45 projects on the firm’s behalf accounting
for in excess of $1 million in revenue. In addition,
clients under his supervision raised more than
$2 million in capital funding as a result of the strength
of his business plans and investor-facing materials.
Client: Defcon Pictures
Challenge: A Hollywood
production company needed to create a comprehensive
business plan and strategy reflecting its desire to
build a vertically-integrated media company focusing
on producing content in China for worldwide distribution.
Solution: The necessary deliverable was researched
and drafted in a timely fashion, enabling the client
to begin soliciting the required $20MM capital to
realize his goals. To date, client has successfully
secured bridge financing. Additionally, client has
added the treatment for a proposed action adventure
film currently under development by Black Rock Consulting’s
principal to his production slate to present to investors.
Client: Safesearching /
Intertube Media Network
Challenge: Lin Milano,
the founder of Safesearching.com, the pioneering online
community of celebrity Websites, was seeking to solicit
outside capital in order to expand her operations
and aggressively pursue the creation of original digital
entertainment programming in conjunction with the
network of celebrities serviced by her business.
Solution: A compelling business
plan was written to assist the client in her fund-raising
efforts and to provide strategic guidance while additional
project management support was utilized to troubleshoot
technical issues with the Safesearching Website. Through
forensic investigation, it was determined that an
outside Web developer had failed to live up to its
commitments and significant money was recovered on
the client’s behalf. In appreciation of his
work, Black Rock Consulting’s founder has been named to
Intertube’s Board of Advisors.
Client: Mr. H2O
Challenge: Mr. H2O
is a small business offering water treatment products
and service to commercial and residential accounts.
The company had inherited previously existing accounts
from another entity and needed to reassure those accounts
that they would receive superior service, while actively
courting new clients and establishing a meaningful
Solution: Black Rock Consulting has been retained
to assist in the marketing of Mr. H2O's products and
services. This includes writing copy for Web and print-based
promotional materials, creation of a brand tag line,
guidance with customer service communications and
research to assist in the formation of a strategic
and forward-looking business plan.
Challenge: A Tucson-based
start-up company dedicated to preserving and promoting
the traditional field craft and survival skills of
indigenous people worldwide required marketing guidance
and copywriting services.
Solution: Black Rock Consulting drafted copy for a variety of
digital collateral to promote the company’s
inaugural Native Tracker Training Event held over
the July 4th weekend in 2005, featuring retired members
of the Shadow Wolves, an elite federal law enforcement
unit comprised entirely of Native American trackers.
We also provided strategic marketing support and copywriting
services to raise the company’s industry profile
and promote brand awareness.
Client: Scorpio Sound LLC
is a boutique full-service audio facility providing
music composition, mixing, sound effects design and
editing, and voiceover recording services to companies
offering a range of filmed, live and digital entertainment
products. Scorpio Sound was seeking to raise its profile
in the industry and aggressively pursue new revenue
streams to diversify its business model.
Solution: Black Rock's principal agreed to serve
as the facility's General Manager and assumed operational,
marketing and business development duties to facilitate
the company's growth and future direction. Creative
services were utilized to write marketing copy for
a Flash-based Website as well as accompanying print
collateral. A quarterly electronic newsletter was
created to keep existing clients and prospective clients
informed of the company's activities. Business development
efforts led to the establishment of new relationships
and additional revenue to the company.
had previously developed an "unofficial"
portal Website for the State of Vermont and was looking
to update the existing, outdated static HTML Website
with a new version that would offer an improved user
interface, new functionality, and the ability to dynamically
serve fresh content to visitors.
Solution: Black Rock Consulting provided guidance
in the form
of a comprehensive IDS document to enable the redesign
of the site's user interface and modifications to
the information architecture to make the site more
user-friendly than the previously existing version.
It also offered project management services to supervise
the outside contractors engaged to execute the redesign.
Client: Vermont Studio
Studio, which has served as Land Rover North America's
primary videography team since 1987, was assigned
the task to write and film new footage for a joint
Land Rover/Jaguar DVD that was to be used to introduce
the 2003 model lines to both the press and public
on a 12-city national tour.
Solution: Black Rock Consulting was engaged
to write narration voiceover marketing copy for the
DVD that would be accessible to automotive enthusiasts
and the press, while providing technical and lifestyle
information about the vehicles. Professional driving
services were also rendered during the production,
both for on road handling of various Jaguar models
as well as technical off-road use of the Land Rover